Along with a global rework of Converse image direction, Ill-Studio was commissioned to create the Summer 2018 worldwide campaign of their iconic Chuck 70s shoe.
The campaign focuses on the idea that the Chuck 70s is an iconic object grounded in popular culture and gives a modern take on Converse’s emblematic campaigns from the 1970s.
Photographer : Maxime Guyon
As part of the Nike and Pigalle 2017 collaboration, Ill-Studio created a global campaign evoking the anatomy of the human body and its performances while establishing visual parallels between the past, present and future of modernity, from Renaissance to Futurism.
Ill-Studio commissioned photographer and artist Camille Vivier alongside French painter Jean Baptiste Boyer to create a variety of images alternating between painting and photography.
Photographer : Camille Vivier. Film : Julien Pujol. Paintings : Jean Baptiste Boyer
Along with the redesign of Converse’s global image, Ill-Studio led the creative direction for the brand’s Fall 2018 global campaign.
Focusing on the Chuck as a tool to enable movement and self-expression, Ill-Studio commissioned photographer Benedict Brink to visually translate the undercurrent relationship between Converse and youth cultures through spontaneous scenarios.
Photographer : Benedict Brink
Ill-Studio was given carte blanche by Danish brand Wood Wood to create images and videos for their Fall 2019 campaign. The resulting project was a series of photographs from various popular sports TV channels, creating abstract images about the idea of speed, movement and Ill-Studio’s fascination for popular culture in motion.
Through this new court, Ill-Studio and Stephane Ashpool explore the representation of sport as a dominant idea within the beauty of an era from Classicism to Futurism.
The design establishes visual parallels between the Past, Present and Future of modernity, from Roman Antiquity to an interpretation of the future aesthetics of basketball and sport in general.
Photography : Sebastien Michelini
Photography : Luc Borho